9
Never Selling
by Don Cassidy and Donald L. Cassidy from 30 Strategies for High-Profit Investment Success
Buying and holding forever will not prove wrong every time, but it is far from a perfect approach in most cases. It is based on false assumptions (either stated or unconscious) and proceeds from laziness and inertia. It also flows naturally from having no plan.
Buying and holding forever is based on four assumptions, all of them false:
• The world will not change for the rest of my lifetime.
• I and my needs will never change as the years pass.
• I always make good buying decisions.
• Stocks, bonds, and funds will rise at a steady pace forever.
Few people would make such assertions and follow them with "and therefore I plan to do such and such." And yet, making investment purchase decisions that turn into lifetime holdings implies confidence that change will no long occur—or requires incredible good fortune. In actuality, we seldom make a buy-to-hold-forever investment decision up front; that holding-forever syndrome creeps up on us afterward.
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